Monday, March 23, 2009

It's All About Rebranding

Why right the wrong when it's so much easier to just relabel it?

Blackwater is now calling itself Xe.

An AIG Manhattan office is dropping the AIG from its sign and replacing it with one that says AIU Holdings Ltd. (An NPR reporter suggests they just put up a sign that says, "Your tax dollars at work.")

And Obama's treasurer is now calling toxic assets "legacy loans".


....but hey, do what you want....you will anyway.


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